Strategic Transformation Across Europe and Japan: A Growing Demand for Human-Centered Consulting

Organisations in Europe and Japan are increasingly turning to adaptive and systemic consultancy to navigate complexity

Across Europe and Japan, businesses and public organisations are facing increasing levels of uncertainty, complexity, and change. In response, many are shifting away from static strategies and turning toward human-centered consultancy services that are responsive, collaborative, and grounded in lived experience.

This growing demand is being met by a new generation of consultancies working at the intersection of strategy, leadership, and organisational culture. Among them is Thryve, a Denmark-based consultancy operating across Europe and Japan, offering tailored support to teams, startups, and institutions navigating strategic transformation.

From Aarhus to Tokyo: Strategy Consulting with a Human Focus

With roots in Aarhus and clients across cities such as Copenhagen, Berlin, Amsterdam, Stockholm, Tokyo, and Kyoto, Thryve’s approach combines systems thinking, adaptive leadership, and facilitated co-creation.

Their signature method β€” integrating head (strategy), hand (practice), and heart (culture) β€” is proving valuable for:

  • Cross-cultural innovation teams

  • Boards and executives aligning new direction

  • Public sector organisations engaging communities

A Shift in How Strategy is Understood

In Japan and across Europe, leaders are rethinking what strategy means. The emphasis is shifting from planning on paper to building shared clarity, rhythm, and ownership. Organisations are now seeking:

  • Strategy facilitation for real-time challenges

  • Future foresight workshops and innovation frameworks

  • Strategic design sprints and cultural alignment

Thryve’s consulting team β€” trained in Harvard Business School’s Disruptive Strategy, the Kaospilot method, and systemic leadership tools β€” is well-positioned to support these shifts.

Where This Is Happening

Across Europe, Thryve works in:

  • Denmark (Aarhus, Copenhagen)

  • Germany (Berlin, Hamburg)

  • Netherlands (Amsterdam)

  • Spain (Barcelona, Madrid)

  • Belgium, Sweden, and beyond

In Japan, work is expanding in:

  • Tokyo

  • Osaka

  • Kyoto

  • Fukuoka

This regional presence β€” both in-person and remote β€” allows for culturally sensitive, context-specific strategy development.

A Human-Centered Consultancy Model

What sets Thryve apart is not just what they do, but how. Rather than applying templated frameworks, they co-create strategy with clients through:

  • Participatory workshops

  • Adaptive team coaching

  • Deep listening and sensemaking

These services are increasingly relevant in Europe and Japan, where leadership culture is evolving toward transparency, distributed ownership, and systems-based decision-making.

Learn More or Start a Conversation

For organisations exploring:

  • Strategy consultancy in Europe

  • Strategic consulting in Japan

  • Adaptive leadership development

Thryve offers a thoughtful, grounded approach to long-term impact.

Explore their strategy consultancy services, learn about upcoming leadership courses, or get in touch to start a conversation.

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Thryve’s Head, Hand, and Heart Approach to Leadership Development